Unlock cash

from jewelry you already own.

Borrow against authenticated jewelry and luxury watches with transparent terms, insured custody, and a clean digital chain-of-custody.

Request access

What is jLjewelry

jLjewelry is a technology platform that helps licensed lending partners originate and manage collateral-backed credit secured by luxury jewelry and timepieces.

We coordinate authentication, appraisal, custody, and reporting so lenders can price risk properly and customers can access capital fast.

Why jLjewelry

Problem

Broken liquidity options

Asset-rich owners face pawn-style experiences, opaque pricing, and unclear liquidation rules.

No trust infrastructure

No standardized proof of authenticity, valuation history, or custody events.

Lender risk

Fraud, recoverability, and compliance complexity keep lenders on the sidelines.

Fix

Verified valuation

Human-led, tech-assisted authentication and appraisal.

Insured custody

Vault-grade storage with documented chain-of-custody.

Lender-grade reporting

Compliance-ready reporting and collateral visibility.

Borrow with confidence - not pressure

No distress sale
Transparent LTV, APR, and fees
Insured custody, you retain ownership
Clear liquidation rules (if ever needed)
Built for repeat and revolving credit
Request access

From asset to funding

Submit asset

Upload photos, receipts, serials, grading docs

Schedule verification

In-person partner or insured pickup

Authenticate & appraise

Jewelry and watch verification, stone grading, metal purity

Offer issued

Clear LTV, APR, fees, and term options

Custody

Stored in insured vault (you retain beneficial ownership)

Get funded

Same-day or next-day disbursement

Products

Launching first — MVP
Jewelry-Backed Loans

Coming next

Loan origination + underwriting pack
Revolving credit line (dynamic limits)
Borrower mobile web/app
Tokenized collateral record
Partner portal (appraisers)
Controlled liquidation rails
Admin console (risk, users, disputes)
Custody tracking + reporting
Payments + statements

Built for trust, safety, and compliance

- Authenticated intake with tamper-evident packaging
- Insured custody with timestamped events
- Lending executed by licensed partners
- jLjewelry provides infrastructure and reporting

Roadmap

Phase 1:

Jewelry-backed loans + custody tracking

Phase 2:

Watch flows + revolving credit

Phase 3:

Tokenized collateral + liquidation rails

Phase 4:

White-label for regional lenders

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